The design was based on the Nuvolari quattro concept car. The A5 and the S5 Coupé were unveiled simultaneously at the Salon International de l'Auto (Geneva)[5] and Melbourne International Motor Shows on March 6, 2007.

Ordering of the A5 and S5 began on March 6, 2007 and the first deliveries were made in June 2007.[6] Launch models included 3.2 FSI V6 engine multitronic and 3.0 TDI quattro 6-speed,[7] with 1.8 TFSI available in autumn 2007.

Early U.S. models...